SimplyScripts Discussion Board
Blog Home - Produced Movie Script Library - TV Scripts - Unproduced Scripts - Contact - Site Map
ScriptSearch
Welcome, Guest.
It is March 28th, 2024, 7:59am
Please login or register.
Was Portal Recent Posts Home Help Calendar Search Register Login
Please do read the guidelines that govern behavior on the discussion board. It will make for a much more pleasant experience for everyone. A word about SimplyScripts and Censorship


Produced Script Database (Updated!)
One Week Challenge - Who Wrote What and Writers' Choice.


Scripts studios are posting for award consideration

Short Script of the Day | Featured Script of the Month | Featured Short Scripts Available for Production
Submit Your Script

How do I get my film's link and banner here?
All screenplays on the simplyscripts.com and simplyscripts.net domain are copyrighted to their respective authors. All rights reserved. This screenplaymay not be used or reproduced for any purpose including educational purposes without the expressed written permission of the author.
Forum Login
Username: Create a new Account
Password:     Forgot Password

SimplyScripts Screenwriting Discussion Board    General Boards    Questions or Comments  ›  Hypocrisy in reviews
Users Browsing Forum
No Members and 2 Guests

 Pages: 1, 2 » : All
Recommend Print
  Author    Hypocrisy in reviews  (currently 3220 views)
INTS
Posted: June 18th, 2013, 9:16pm Report to Moderator
New


Someday we all gona DIE !!!

Location
London, UK
Posts
57
Posts Per Day
0.01
Hello everyone.
Could you help me to understand one thing.  I've noticed long time ago one very odd thing.  You know these big advertising movie posters all over the buses,  subways etc.,  to promote the movie. Usually they contain picture from movie,  logline and reviews from big magazines and newspapers.
And funny thing that any movie has 5 stars and nice review fraze like "spectacular" DAILY MAIL,  "thrilling" NEWSWEEK,  "unbelievable" FILM MAGAZINE....
Is it movie promoters write random sh.it or they bribe those newspaper journalists and critiques who openly lie.

I remember when TAKEN 2 came out.  Poster sad MATRIX of this decade.  They compared that worthless garbage with MATRIX.
SO HOW these movie poster reviews really work?  
Logged Offline
Private Message
dogglebe
Posted: June 18th, 2013, 9:30pm Report to Moderator
Guest User



The production companies wait for reviews from a hundred different sources and use the best ones in their promotions.  Plain and simple.


Phil
Logged
e-mail Reply: 1 - 17
Ryan1
Posted: June 18th, 2013, 9:38pm Report to Moderator
Old Timer



Posts
1098
Posts Per Day
0.22
If a movie gets lousy reviews from legit critics, the studios sometimes have to pore over their articles and pick out various words and phrases that they can put in quotes for the ads.  Like, "Unbelievable," "Thrill Ride", etc.

If a movie sucks so bad they can't use anything from a real critic, they use paid shills, like Jeff Craig, for instance.  He runs some service called Sixty Second Previews and apparently this man has never seen a movie he didn't like.  He gives usable quotes in exchange for gifts from the studios or sometimes outright payments.

If all else fails, the studios just invent their own critic.  Sony was caught doing this about ten years ago when they invented a critic called David Manning, who gave a glowing review to some P.O.S. Rob Schneider movie.  

As a rule of thumb, if you see a commercial or article where the quote is in huge font and the name of the critic is in tiny, almost unreadable lettering, that movie will suck.
Logged Offline
Private Message Reply: 2 - 17
Mr. Blonde
Posted: June 18th, 2013, 9:44pm Report to Moderator
Administrator


What good are choices if they're all bad?

Location
Nowhere special.
Posts
3064
Posts Per Day
0.57
Another friendly rule of thumb is to be wary of reviews that features ellipses.

"An amazing exercise in the futility of making quality films, this was clearly the greatest film trainwreck I've ever experienced." - John Q. Reviewer

That can be translated to "An amazing... film" and "The greatest film... I've ever experienced." Both are technically accurate.


Logged
Private Message Reply: 3 - 17
Mehdoh
Posted: June 18th, 2013, 11:01pm Report to Moderator
New



Posts
62
Posts Per Day
0.01
I kid you not, I saw a commercial for The Internship (I think that's what it was) that quoted Twitter users as "reviews". THAT'S desperation.
Logged Offline
Private Message Reply: 4 - 17
Alex_212
Posted: June 19th, 2013, 2:11am Report to Moderator
New


Dog Eat Dog

Location
Utopia DownUnder
Posts
491
Posts Per Day
0.11
Hey all,

I thought I would join in this conversation and to be honest some of the best films I have ever seen where not advertised and basically had no reviews.

If a film is that good, word of mouth will be the best review.

Distributors jump in and promote films to an extent where the media hypes everyone up and gets the public excited. THEY MAKE MONEY FROM THIS SO DONT TRUST THEM !!!

Alex


PLEASE TAKE A PEEK AT SOME OF MY WORK:-

CLICK HERE: Please comment or PM me.
Logged Offline
Site Private Message Reply: 5 - 17
nawazm11
Posted: June 19th, 2013, 2:15am Report to Moderator
Been Around



Posts
945
Posts Per Day
0.21
Hah! I remember this specific quote a while back, thought it was hilarious looking at it. I'll try and find it.

Okay, I couldn't find it but this is a similar one to the one I read. I was watching Hancock years back and it said a quote similar to this on the cover "A fun, fairly crisp opening hour", which at that time, made me think "Oh, wow, the second hour must be better!" - but boy, was I wrong. They sometimes like to twist the critic's words so it comes across as if he's implying the film is actually good, when the studio didn't even put the whole quote "A fun, fairly crisp opening hour gives way to a muddled, entirely unsatisfying ending.". Looking back though, I can't help but laugh.
Logged
Private Message Reply: 6 - 17
dogglebe
Posted: June 19th, 2013, 5:10am Report to Moderator
Guest User



I liked Hancock...


Phil
Logged
e-mail Reply: 7 - 17
danbotha
Posted: June 19th, 2013, 5:22am Report to Moderator
Been Around



Location
Wellington, New Zealand
Posts
700
Posts Per Day
0.16

Quoted from dogglebe
I liked Hancock...


Phil


Same. I was about 8 when it was released. When looking at it from that perspective, it did what it was supposed to do. Kinda like The Power Rangers... Absolute crap, but it entertained kids for a while.

I think when it comes to reviews, there are always going to be different opinions on each film. No matter if the majority tend to hate it, there's going to be at least one person who had something good to say. Don't see the harm in marketers using those quotes on their posters.


Logged
Private Message Reply: 8 - 17
nawazm11
Posted: June 19th, 2013, 5:58am Report to Moderator
Been Around



Posts
945
Posts Per Day
0.21
It was a while ago that I watched it but I remember thinking the midpoint 'twist' was done poorly and was a huge tonal shift. But I really did enjoy the characterization in the film, some nicely crafted arcs in there if that's what people are after. I should probably watch it again.
Logged
Private Message Reply: 9 - 17
ags
Posted: August 14th, 2013, 12:52pm Report to Moderator
New


Posts
5
Posts Per Day
0.00
I remember an article published a couple of years ago on "Video Review Magazine" (yes, it's been dead for a long time) where they mocked the movie quotes on the posters and boxes.

It was a joke, but they said if the review said something like "An awful movie that bored me for two hours, not even the exciting special effects could save it" you could find a blurb in the poster: "Exciting special effects!"

Logged Offline
Private Message Reply: 10 - 17
spesh2k
Posted: August 14th, 2013, 1:12pm Report to Moderator
January Project Group



Location
Harlem USA
Posts
1186
Posts Per Day
0.20
I remember Roger Ebert gave a scathing review for one of Adam Sandler's earlier films, but said it was his best film, though that was not saying much. Sure enough, on the poster --

"Adam Sandler's best film!" -- Roger Ebert


THE SUICIDE THEORY (Amazon Prime, 79% Rotten Tomatoes) https://www.imdb.com/title/tt2517300/?ref_=nm_knf_i1
RAGE (Coming Feb. 2021) https://www.imdb.com/title/tt8874764/?ref_=nm_knf_i2

Logged Offline
Private Message Reply: 11 - 17
courhaw
Posted: August 14th, 2013, 1:17pm Report to Moderator
New


Posts
56
Posts Per Day
0.01
would anyone have an issue with embellished ads if it were there script behind the movie? i wouldn't, to be honest.

heck, i see it all the time here. someone calls someone out for writing something a certain way, then you see where they've done the same thing. or another writer has done it and they've given them a pass. so selective accolades and plaudits are rampant. i guess it is just on small part of a very big and very lucrative business and we all want in on it. right?
Logged Offline
Private Message Reply: 12 - 17
crookedowl
Posted: August 14th, 2013, 2:40pm Report to Moderator
Guest User




Quoted from courhaw
would anyone have an issue with embellished ads if it were there script behind the movie? i wouldn't, to be honest.


I would hope something I've written wouldn't need embellished ads.
Logged
e-mail Reply: 13 - 17
Pale Yellow
Posted: August 14th, 2013, 2:46pm Report to Moderator
January Project Group



Posts
2083
Posts Per Day
1.40
I've heard that after a movie is finished....they hold a private screening of those invited, and this sometimes effects the marketing also.
Logged Offline
Private Message Reply: 14 - 17
 Pages: 1, 2 » : All
Recommend Print

Locked Board Board Index    Questions or Comments  [ previous | next ] Switch to:
Was Portal Recent Posts Home Help Calendar Search Register Login

Forum Rules
You may not post new threads
You may not post replies
You may not post polls
You may not post attachments
HTML is on
Blah Code is on
Smilies are on


Powered by E-Blah Platinum 9.71B © 2001-2006