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Veronica Mars gets $5m (currently 648 views)
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Posted: May 30th, 2013, 4:49pm
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http://www.kickstarter.com/projects/559914737/the-veronica-mars-movie-project According to Andrew Kenneth Gay, this is the new way to go - they originally went for $2m.
Gray states:
We all know that Kickstarter has changed the way independent filmmakers raise production funds. What’s revolutionary here is that Thomas is raising money for a studio-owned property. Warner Brothers, which owns the rights to Mars, is reluctant to waste resources on a project that might not have the necessary consumer demand, so they’ve struck a deal with Thomas: if he validates his audience using Kickstarter (raising $2,000,000 in the process), they’ll greenlight the project and agree to distribute. With specs looking increasingly out of fashion, maybe partnerships with crowd-sourcing is the future?
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Veronica Mars gets $5m
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